单词 | point-of-purchase promotion |
释义 | point-of-purchase promotion point-of-purchase promotion(POP promotion) A promotional display or demonstration that takes place at the point of sale. point of sale(POS) The place at which a consumer makes a purchase, usually a retail shop. It may, however, also be a doorstep (in door-to-door selling), a market stall, or a mail-order house. |
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