| 单词 | satisficing |
| 释义 | satisficing A practical alternative to attempting to optimize as a rule of conduct. Critics of optimization argue that information is expensive, incomplete and unreliable, and human rationality is limited. Thus optimizing, in the sense of considering all possible alternatives and choosing the best, is simply impossible. Any person or organization who has found a rule of conduct whose results they regard as satisfactory, for example ‘always tell the truth’, or ‘always price your product at average cost plus n per cent’, will not change it so long as nothing goes seriously wrong. This form of conduct is called satisficing. Satisficers change their rules of conduct only if circumstances change so that the current rules no longer produce satisfactory results. Even then, they do not try to optimize, but search for better rules by trial and error. Once they find an acceptable rule, they settle down to satisfice again. |
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