revenue 1) Receipts from sales. Total revenue is total receipts, that is, quantity sold times price; average revenue is revenue per unit sold; marginal revenue is the addition to total revenue from a small increase in quantity sold, per unit increase in the quantity. 2) Government tax receipts. The Inland Revenue is the UK body responsible for collecting direct taxes, and a revenue tariff is a tariff imposed principally to raise income for the government. |