单词 | corporate identity |
释义 | corporate identity corporate identity noun [C, usually sing., U]
(Marketing ) the features, qualities or personality of a company that make it different from others, often expressed in its name, in symbols, in its advertisements, etc: The airline has developed a new corporate identity for the 2000s. Your corporate identity can create pride and motivation in your employees. We specialize in logo design and corporate identity solutions.
❖ to build/create/develop/establish a corporate identity |
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