evoked set
noun [ C ]
COMMERCE, MARKETING ukusthe brands of a particular product that a customer considers when choosing to buy the product:
As the consumer becomes aware of new brands, the brands in his evoked set may also change.
单词 | evoked set |
释义 | evoked set noun [ C ] COMMERCE, MARKETING ukusthe brands of a particular product that a customer considers when choosing to buy the product: As the consumer becomes aware of new brands, the brands in his evoked set may also change. |
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