Synergy The idea that the value and performance of two companies combined will be greater than the sum of the separate individual parts. Investopedia Says: This term is used mostly in the context of mergers and acquisitions. For example, if Company A has an excellent product but lousy distribution whereas Company B has a great distribution system but poor products, the companies could create synergy with a merger. Related Terms: Acquisition Conglomerate General And Administrative Leverage Merger Sum-of-Parts Valuation Takeover |