Street Name When securities are held in the name of a broker or other nominee, as opposed to holding them in the customer's name. Investopedia Says: Shares are held in street name because it makes transferring the securities easier. This is because they are held in the broker's custody, rather than having to register in the customer's name and physically transfer certificates. Related Terms: Account Bearer Form Book Entry Securities Broker Holder of Record In Street Name Nominee Non-Objecting Beneficial Owner - NOBO Security |