| 单词 | wearout |
| 释义 | wearout wearout // noun [U]
1 the process of sth becoming no longer useful or able to be used because it has been used for a long time: research into wearout and failure in car engines
2 (Marketing ) the situation when an advertisement has been shown so many times that it is no longer useful as people are now bored or annoyed with it: Advertising wearout can be avoided by varying the way in which the basic message is presented. |
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