单词 | impulse buy |
释义 | impulse buy impulse buy (also impulse purchase) noun [C]
(Marketing ) a product that you see in a shop/store, etc. and suddenly decide to buy without planning to do so: One out of every two books sold is an impulse buy. The shelves next to the tills are reserved for impulse buys.
impulse buyer (also impulse purchaser) noun [C]
impulse buying (also impulse purchasing) noun [U]: The layout of a supermarket is designed to encourage impulse buying. |
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