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单词 Nielsen™ rating
释义 Nielsen™ rating

Nielsen™ rating // (also Nielsen™) noun [C]

(Marketing )

in the US, a measure of how many people, and often what type of people, watch a particular programme on television. The information is used by companies who want to advertise their products to a suitable audience, and by television companies who set the price for advertising in and around particular programmes:

The show scored a Nielsen rating of 2.9.

The programme was cancelled following low Nielsen ratings.

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更新时间:2025/5/9 0:16:06