trump // verb [+ obj] (informal)

to beat another company's product or sth that another company does by producing sth or doing sth even better:

Ford hopes to trump its rivals with a new pickup truck.

Their $55 million deal was trumped by a rival bidder.

• COGS
• cohesion fund
• coin
• coinage
• coincident indicator
• col.
• COLA
• cold-calling
• cold-canvassing
• collaborate
• collaboration
• collaborative
• collaborative working
• collapse
• collate
• collateral
• collateralize
• collateral material
• colleague
• collect
• collection
• collection agency
• collective
• collective agreement
• collective bargaining