databased marketing

databased marketing Marketing based on extensive use of computerized databases of customers. The databases usually contain customers’ names, addresses, phone numbers, past purchases, and other data. These databases can be owned by the company doing the marketing (e.g. listing a bank’s own customers) or they can be purchased from companies who supply consolidated lists.

• asset
• asset and liability management committee
• asset-backed commercial paper
• asset-backed fund
• asset-backed medium-term note
• asset-backed security
• asset cover
• asset financing
• asset management
• asset turnover
• asset valuation
• asset–liability gap
• asset–liability management
• assignment
• assignment of copyright
• assignment of lease
• assignment of life policies
• assisted stock replenishment
• Associated British Ports
• Association for Payment Clearing Services
• Association of Accounting Technicians
• Association of British Insurers
• Association of Chartered Certified Accountants
• Association of Corporate Treasurers
• Association of Independent Financial Advisers