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单词 computer-assisted telephone interviewing
释义

computer-assisted telephone interviewing

computer-assisted telephone interviewing(CATI) A system in which a telephone interviewer conducts a sales or marketing interview, using a computer and a computerized questionnaire. This system reduces the number of errors as the interviewer keys in the respondent’s answers as they are given and the computer follows a complex questionnaire routing efficiently, enabling the required statistics to be extracted automatically.

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更新时间:2025/4/9 4:56:24