generic strategies

generic strategies A framework for helping businesses to find the best means of gaining competitive advantage for their product, as set out by Michael Porter in 1980. The main strategies are the focus strategy, the low-cost strategy, and the differentiation strategy. Deciding between these generic approaches entails choices as to whether a business looks at the whole industry or one niche, and whether it competes on price or by distinguishing its product offer.

• interim accounts
• interim dividend
• interim financial statements
• intermediaries
• intermediate-term
• intermediate terms
• intermediation
• intermodalism
• internal audit
• internal business-process perspective
• internal control
• internal control system
• internal customer
• internal failure costs
• internal growth
• internal marketing
• internal rate of return
• Internal Revenue Code
• Internal Revenue Service
• internal supplier
• internal user
• International Accounting Standard
• INTERNATIONAL ACCOUNTING STANDARDS
• International Accounting Standards Board
• International Bank for Reconstruction and Development