| 单词 | forced continuity |
| 释义 | forced continuity forced continuity1. A marketing strategy in which a special introductory offer is used to persuade consumers to sign up to a longer-term obligation that entails regular payments. Those who join such schemes, which typically include subscription services, book clubs, and gym memberships, may find that rules about e.g. notice periods make it more difficult to withdraw than they had supposed. forced sale A sale that has to take place because it has been ordered by a court or because it is necessary to raise funds to avoid bankruptcy or liquidation. |
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