单词 | anchoring bias |
释义 | anchoring biasDefinition The act of basing a judgment on a familiar reference point that is incomplete or irrelevant to the problem that is being solved. An example is when a consumer judges the relative value of a product or service from a company on the basis of the cost in some previous period of time. Or, an investor may judge that a stock price is overvalued or undervalued based on that stock's previous high share price. |
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