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单词 AIDA selling system
释义

AIDA selling system

Definition
Popular for over a hundred years as a sales training tool, AIDA stands for Attention, Interest, Desire and Action as the names for steps to be taken in sequence in a selling process. The salesperson must (1) first make the prospect aware of the product, (2) foster any interest shown, (3) stimulate the desire to buy and possess the product and, finally, (4) encourage action to purchase.
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更新时间:2025/2/2 12:12:19