英语词汇“product franchising”的翻译、意思、用法、释义-英汉经管词典

单词	product franchising
释义	product franchising Definition Arrangement in which a supplier (franchiser) supplies a product family to a dealer (franchisee) who may also take on the identity (brand name) of the franchiser. Exclusive brand-name stores are usually product-franchisees. Also called trade name franchise.
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