odd even pricing

Definition

Psychological pricing method based on the belief that certain prices or price ranges are more appealing to buyers. This method involves setting a price in odd numbers (just under round even numbers) such as $49.95 instead of $50.00. Originally, this practice was meant to prevent pilfering of cash by forcing a cashier to open the cash-register (to pay change to the customer) and thus register the transaction. Although not supported by any research findings, its proponents claim that the consumers see a $49.95 price as 'just above $40' and not as 'just below $50.'

单词	odd even pricing
释义	odd even pricing Definition Psychological pricing method based on the belief that certain prices or price ranges are more appealing to buyers. This method involves setting a price in odd numbers (just under round even numbers) such as $49.95 instead of $50.00. Originally, this practice was meant to prevent pilfering of cash by forcing a cashier to open the cash-register (to pay change to the customer) and thus register the transaction. Although not supported by any research findings, its proponents claim that the consumers see a $49.95 price as 'just above $40' and not as 'just below $50.'
随便看	check out checkout procedure check out time check printing charges check routine check safekeeping checks and balances checksheet check stub checksum check weighing checkwriting privilege Chemical Abstracts Service registration number (CAS#) chemical accident chemical agent chemical antidote chemical burn chemical contamination chemical disaster chemical exposure stock buyback stock carrying cost stock certificate stock company stock control