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单词 crisis communication
释义

crisis communication

Definition
The effort taken by a company to communicate with the public and stockholders when an unexpected event occurs that could have a negative impact on the company's reputation. This can also refer to the efforts of business or governmental entities to inform employees or the public of a potential hazard such as an impending storm which could have a catastrophic impact.
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更新时间:2025/4/27 20:43:37