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单词 trade character
释义

trade character

Definition
Animals, people, or objects that are used to advertise a good or service, that come to be associated with that good or service. Trade characters are a key element of building the brand for a product or an organization. Examples of types of trade characters include mascots, celebrity spokespersons, or fictional characters developed for the advertising narrative.
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更新时间:2025/1/22 19:58:01