单词 | middle-of-the-road |
释义 | middle-of-the-roadDefinition An expression that refers to businesses that target customers in the median range of income or spending tendencies, or focus on delivering a level of quality between high and low level in order to capture the broadest possible market segment. The middle-of-the-road strategy sometimes produces good results, but may also lose ground to competitors selling to niche markets. |
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