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单词 segment marketing
释义

segment marketing

Definition
The activity of separating a market for a product into subgroups based on existing relationships within them. For example, the relationships that a business might use in a segment marketing approach might be similar demographics, behaviors, locations, or physiological features among potential consumers that would suggest using different marketing strategies for the various identified segments.
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更新时间:2025/4/17 5:21:44