( ˈvalue-based ˌpricing) a way of deciding the price of a product based on its value to the customer rather than on the cost of producing it 价值定价法（根据产品对顾客的价值而非产品成本进行定价）
the practice of selling a product at a lower price, while keeping its value to the customer the same 价值定价法（低价出售但保持产品对顾客的价值不变）