the activity of showing and advertising products or services to people in public places or at special events such as trade shows or sports competitions 活动营销（指在公共场所或在展会、体育赛事现场等场合展示和推销产品或服务的活动）◆We set up stalls in several shopping malls as part of an event marketing campaign. 作为活动营销活动的一个项目，我们在几家商场设立了摊位。
the activity of advertising and attracting people to a special event 活动营销（做广告及将人们吸引到某一事件中）