the number of buyers who have bought a particular type of product, or a particular company's product, compared with the total number of possible buyers 市场渗透率◆The market penetration of mobile phones in Western Europe now stands at 78%. 西欧移动电话的市场渗透率目前达到了 78%。◆The company expects to end the year at 50% market penetration. 这家公司期望到年底其市场渗透率达到 50%。⨁to enhance / gain / increase market penetration 增强／获得／增加市场渗透率
the policy of trying to gain a larger share of an existing market, for example by changing the price of a product or advertising more, rather than changing the product itself 市场渗透◆Do we price for market penetration or cash generation? 我们定价的目的是市场渗透还是现金增值？◆a market penetration strategy 市场渗透策略